Financial Marketing Insights

Connecting

500+ senior financial marketers since 2019

Connecting

500+ senior financial marketers since 2019

We serve a global community of marketers in the financial services sector, sharing best practices and industry insights through our international summits, CMO digests and podcast series.

Join the community

Our next event

Our partners and sponsors

support our work

Our partners and sponsors

support our work

FMI

Connecting 500+ senior financial marketers since 2019

We serve a global community of marketers in the financial services sector, sharing best practices and industry insights through our international summits, CMO digests and podcast series.

Join the community

Our next event

Our partners and sponsors support our work

Latest updates

FMI Podcast S1, E9: Gunnar Steven - On Marketing Dynamics and Stakeholder Management

Gunnar Steven, Head of Marketing and Communications, Pemberton Asset Management

Planning for Success - A Buzzing Community Kick-off in NY

Financial Services Marketing Leaders' Summit NY, 4 December 2024

How to Thrive in 2025: Gartner’s Top 3 Strategic Priorities for CMOs

CMO Digest, Dec 2024

Greenwashing vs Greenhushing – Managing a Marketing Minefield

CIM & IAA Parliamentary Debate, 26 Nov 2024

Apoorva Dwivedi, Head of Digital Marketing & Communications - Cash Management, Trade Solutions & Factoring, BNP Paribas

Profiles, Nov 2024

Four Fresh Ways to Be Creative in 2025

Financial Narrative Event, 21 Nov 2024

FMI Podcast S1, E8: Roberto Napolitano - On Diversity, Marketing and the FinTech Landscape

Roberto Napolitano, CMO, Innovate Finance

Gavin Horner, Head of Brand Strategy & Partnerships, NatWest Group

Profiles, Nov 2024

Megatrends Shaping Financial Services Marketing According to EY

CMO Digest, Nov 2024

McKinsey's 9th Annual B2B Pulse Survey: How B2B winners keep growing

CMO Digest, Oct 2024

FMI Podcast S1, E7: Marg Jobling - On NatWest and the Art and Science of Marketing

Marg Jobling, Group CMO, NatWest

Adobe 2024 Digital Trends report: Financial Services in Focus

CMO Digest, Oct 2024

FMI Podcast S1, E6: Christoph Woermann - On Brand and Content at Deutsche Bank

Christoph Woermann, CMO - Corporate Bank, and former Global Head of Brand, Deutsche Bank

FMI Podcast S1, E5: Nickie McDade and Tony Jarvis - On Account-Based Marketing

Tony Jarvis, Global MD - Client Relations, EI Adisory, and Nickie McDade, former ABM Director, LSEG

FMI Podcast S1, E4: Nicky Owen - On Sustainability at Standard Chartered

Head of Strategic Sustainability Marketing, Standard Chartered

FMI Podcast S1, E3: Amie Stankiste - On Marketing at the London Stock Exchange Group (LSEG)

CMO, London Stock Exchange (LSEG)

FMI Podcast S1, E2: Efi Naskou – On Zenus Bank, Lloyds, and PayPal

CMO, Zenus Bank

Speakers

from top companies

Speakers from top companies

Speakers

from top companies

Our Summits have featured speakers from top financial services companies, bringing you cutting-edge strategies, innovative marketing techniques, and actionable insights.

Our events

Join the community

Our Events

Podcasts

with leading marketers

Podcasts with leading marketers

Financial services marketing experts feature in our podcast series from well-known brands such as Zenus Bank, London Stock Exchange Group, Standard Chartered, Deutsche Bank, NatWest, Innovate Finance and many more.

In each episode of our new podcast series you'll hear a short interview with a Financial Services Marketing Leader into their career, their challenges and their passions. Stay tuned for the latest episode!

Find out more

Our Community

Our community

Previous attendees to the Summits have included some amazing marketers from some of the most famous financial services brands in the world.

"Such a focused group of people from across the FS sector, gives us a chance to really understand what is the future for marketing in financial services."
Alison Harbert
Marketing Director
"The Summit was super inspiring.. the ability to forge good connections with new providers and different projects with existing providers. It's all about the merger of data with the creativity of marketing."
Christoph Woermann
Global Head of Brand
"It's been a really insightful event, I've definitely got a few ideas that I'll take back to my business to implement."

Tom Hughes
Global Head of Marketing Services, Asset Management
"I found the FS Marketing Leaders Summit really good - it's not just a case of people presenting to the audience, every session is followed up on the table with discussions so it's been really useful."
Scott Allen
Global Marketing Transformation

"Such a focused group of people from across the FS sector, gives us a chance to really understand what is the future for marketing in financial services."
Alison Harbert
Marketing Director
"The Summit was super inspiring.. the ability to forge good connections with new providers and different projects with existing providers. It's all about the merger of data with the creativity of marketing."
Christoph Woermann
Global Head of Brand
"It's been a really insightful event, I've definitely got a few ideas that I'll take back to my business to implement."

Tom Hughes
Global Head of Marketing Services, Asset Management
"I found the FS Marketing Leaders Summit really good - it's not just a case of people presenting to the audience, every session is followed up on the table with discussions so it's been really useful."
Scott Allen
Global Marketing Transformation

"Such a focused group of people from across the FS sector, gives us a chance to really understand what is the future for marketing in financial services."
Alison Harbert
Marketing Director
"The Summit was super inspiring.. the ability to forge good connections with new providers and different projects with existing providers. It's all about the merger of data with the creativity of marketing."
Christoph Woermann
Global Head of Brand
"It's been a really insightful event, I've definitely got a few ideas that I'll take back to my business to implement."

Tom Hughes
Global Head of Marketing Services, Asset Management
"I found the FS Marketing Leaders Summit really good - it's not just a case of people presenting to the audience, every session is followed up on the table with discussions so it's been really useful."
Scott Allen
Global Marketing Transformation