Speakers and Agenda

The EMEA Financial Services Marketing Leaders' Summit on 13th May 2024, created by and for financial services marketers to share best practices and promote excellence in marketing. The global Summit series is sponsored by the Chartered Institute of Marketing (CIM), Adobe, EI Advisory and the World Media Group and this event is very kindly hosted by Reuters in London.



Speakers and Agenda

The EMEA Financial Services Marketing Leaders' Summit on 13th May 2024, created by and for financial services marketers to share best practices and promote excellence in marketing. The global Summit series is sponsored by the Chartered Institute of Marketing (CIM), Adobe, EI Advisory and the World Media Group and this event is very kindly hosted by Reuters in London.



Lananh Nguyen
Lananh Nguyen

Simon Robinson

Executive Editor

Reuters

Marg Jobling

Group CMO

NatWest Group

Holly Middleton

Senior Generative AI Expert

IBM

Lananh Nguyen

Simon Robinson

Executive Editor

Reuters

Marg Jobling

Group CMO

NatWest Group

Holly Middleton

Senior Generative AI Expert

IBM

Alex Delamain
Alex Delamain

Simon Murray

FSI Strategy Lead

Adobe

Alex Delamain
Alex Delamain

Rachel Nixon

Director - Analytical Insights

CME Group

Nickie McDade

Director - ABM

London Stock Exchange Group

Alex Delamain
Alex Delamain

Jim Clark

Commercial Research Director

Econsultancy

Jacob Howard

Chair, CIM FS Group

Rodrigo Pozo

CEO

MyTelescope

Alex Delamain
Alex Delamain

Alexandra Delamain

Global Client Partner

Economist Impact

Tony Jarvis

Global MD

EI Advisory

Alison Harbert

Marketing Director

Investec

Alex Delamain
Alex Delamain

Jason Karaian

Business News Editor

NY Times

Alex Delamain
Alex Delamain

Tola Onanuga

Senior Editor

Business Insider

Alex Delamain
Alex Delamain

Preya Shah

Head of Sales

Reuters

Alex Delamain
Alex Delamain

Chris Strange

Group Brand Director

Lloyds Bank

Alex Delamain
Alex Delamain

Mark Scott

Director of Marketing & Comms

Chartered Institute of Marketing

Alex Delamain
Alex Delamain

Christoph Woermann

CMO - Corporate Bank

Deutsche Bank

Lananh Nguyen
Lananh Nguyen

Izabella Kaminska

Senior Finance Editor

Politico Europe

Adrian Coxon
Adrian Coxon

Andrew Carrier

CMO

Quant

Lananh Nguyen
Lananh Nguyen

Kate Tomlinson

Head of Strategic Account Marketing

State Street

Alex Delamain

Simon Murray

FSI Strategy Lead

Adobe

Alex Delamain

Rachel Nixon

Director - Analytical Insights

CME Group

Nickie McDade

Director - ABM

London Stock Exchange Group

Alex Delamain

Jim Clark

Commercial Research Director

Econsultancy

Jacob Howard

Chair, CIM FS Group

Rodrigo Pozo

CEO

MyTelescope

Alex Delamain

Alexandra Delamain

Global Client Partner

Economist Impact

Tony Jarvis

Global MD

EI Advisory

Alison Harbert

Marketing Director

Investec

Alex Delamain

Jason Karaian

Business News Editor

NY Times

Alex Delamain

Tola Onanuga

Senior Editor

Business Insider

Alex Delamain

Preya Shah

Head of Sales

Reuters

Alex Delamain

Chris Strange

Group Brand Director

Lloyds Bank

Alex Delamain

Mark Scott

Director of Marketing & Comms

Chartered Institute of Marketing

Alex Delamain

Christoph Woermann

CMO - Corporate Bank

Deutsche Bank

Lananh Nguyen

Izabella Kaminska

Senior Finance Editor

Politico Europe

Adrian Coxon

Andrew Carrier

CMO

Quant

Lananh Nguyen

Kate Tomlinson

Head of Strategic Account Marketing

State Street

Agenda

Agenda


08:30

Registration and coffees


09:00

Intros

Introduction to the day by Jacob Howard FCIM, Chair of the CIM FS Group


09:10

Welcome to Reuters

Brief welcome by Simon Robinson, Executive Editor, Reuters


09:20

Digital Trends: Financial Services in Focus - with Simon Murray, FSI Strategy Lead, Adobe and Jim Clark, Commercial Research Director, Econsultancy


9:50

Practical Applications of AI in FS Marketing - with Holly Middleton, Senior Generative AI Expert, IBM Consulting, Rachel Nixon, Director – Analytical Insights, CME, Rodrigo Pozo, CEO, My Telescope, moderated by Alison Harbert, Marketing Director, Investec


10:20

Coffee Break

10:25

The Editors' View - Global business. Political volatility. The battle for attention. Join senior financial editors for a sharp look at the key forces shaping 2025 - and how journalism is evolving to keep up. DIscussion with Jason Karaian, Business News Editor, NY Times, Izabella Kaminski, Senior Finance Editor, Politico, Tola Onanuga, Senior Editor, Business Insider and chaired by Preya Shah, Head of Sales, Reuters


10:55

Brand and Purpose in FS - Panel discussion with marketing experts including Christoph Woermann, Global Head of Brand Management and CMO, Corporate Bank, Deutsche Bank, Chris Strange, Group Brand Director, Lloyds Bank, Mark Scott, Director of Marketing and Communications, CIM, moderated by Andrew Carrier, Chief Marketing Officer, Quant


11:25

Coffee break


11.30

Is Now the Time for ABM in Financial Services Marketing - Panel discussion with Nickie McDade, Director of Account Based Marketing, London Stock Exchange Group, Kate Tomlinson, Head of Strategic Account Marketing, State Street, moderated by Tony Jarvis, Global MD and co-founder of EI Advisory


12.00

What is Marketing's top priority for the year ahead? Table discussions, followed by shared feedback


12:30

Coffee break


12:45

What do CEOs want next from Marketing?

Closing key note with Marg Jobling, Group Chief Marketing Officer, NatWest Group, interviewed by Alexandra Delamain, Global Client Partner, Economist Impact


1:30

Session close and start of Networking Lunch

Address

Financial Marketing Insights

InMarketingMedia Ltd

Beaumont House

London

SW20 0LW

Copyright © 2024 Financial Marketing Insights

Address

Financial Marketing Insights

InMarketingMedia Ltd

Beaumont House

London

SW20 0LW

Copyright © 2024 Financial Marketing Insights