08:30

Registration and coffees

09:00

Intros

Introduction to the day by Jacob Howard FCIM, Chair of the CIM FS Group and Founder, Financial Marketing Insights and intro to co-moderator, Kaila Yates, CMO, Two Jacks Communications

09:10

Welcome to Reuters

Brief welcome by Preya Shah, Head of Digital Sales EMEA & JAPAC, Reuters

09:20

Navigating Digital Transformation: Challenges and Opportunities

Panel discussion into the latest marketing technology trends with Raghavendra Bharadhwaj, CTO - Digital Platforms, IBM and Duarte Garrido, Founder, Dojo AI, moderated by Jacob Howard, Founder, Financial Marketing Insights

9:50

ROI: How do you measure success?

Panel discussion with guests including Gunnar Steven, MD, Head of Marketing & Communications, Pemberton Asset Management and Michael Hunter, Head of Marketing, HSBC Innovation Banking, and Shakeela Williamson, formerly SVP (CMO) Marketing - UK Consumer Bank & EMEA International Personal Bank, Citi, moderated by Kaila Yates, CMO, Two Jacks Communications

10:20

Coffee Break

10:25

The Editors' View

Global business. Political volatility. The battle for attention. Join senior financial editors for a sharp look at the key forces shaping 2025 - and how journalism is evolving to keep up. Faisal Islam, Economics Editor, BBC, Izabella Kaminska, Senior Finance Editor, Politico Europe and Elisa Martinuzzi, Editor, EMEA Finance & Markets, Reuters in discussion with Jamie Credland, Chief Executive, World Media Group

10:55

Building the Right Team, the Right Way

Panel discussion with marketing experts including Roberto Napolitano, Chief Marketing Officer, Innovate Finance, and Miranda McLean, CMO, Ecommpay moderated by Max Andrews, Head of Client Solutions, Chartered Institute of Marketing (CIM)

11:25

Coffee break

11.30

Achieving True Audience Centricity in Financial Services Marketing

Panel discussion on balancing global and regional programs, driving personalization at scale, and redefining customer advocacy with speakers to include Ruya Niazi, Head of Payments Marketing, EMEA, J.P. Morgan and Nickie McDade, Global Marketing Director, Formerly at LSEG moderated by Tony Jarvis, Principal, EI Advisory.

12.00

Brand Building: Balancing Brand and Product

Join industry leaders as they explore the role of brand, partnerships and top-of-funnel activities in driving marketing success. We'll discuss how to connect the investments made by financial institutions in the brand space to the lower-funnel metrics of product advertising, and examine divergent views on the value and measurement of such activities. Featuring Alison Harbert, Marketing Director, Investec and Adrian Coxon, CMO, Exante, moderated by Anand Sindgi, Global Head of Brand Partnerships, Dianomi

12:30

Coffee break

12:40

Marketing to the Machines

In this session, Satwant Wishart, Co-Founder and CEO, Casey Wishart & Partners and Roslyn Casey Shaw, Co-Founder and Chief Commercial Officer, Casey Wishart & Partners will share the latest results of their Global Marketing Content Leaders Study into what's working (and what's not) when it comes to content strategy, investment and impact in today’s fast-evolving marketing landscape

12:55

Route To Revenue

Closing key note with Suresh Balaji, Chief Marketing Officer, Lloyds Banking Group, interviewed by Alexandra Delamain, Global Client Partner, Economist Impact

1:30

Session close and start of Networking Lunch